Axis Bank- Badhti ka naam Zindagi

28 Feb

Banks are using more and more Marketing. And rightly so- India is on verge of big Bank-penetration. We are still at a very early stage in terms of usage of Banking services. Here is a nice TVC from Axis Bank- They club all of their products- “One ultimate Banking Destination”. Badhti ka naam zindagi.


2 Responses to “Axis Bank- Badhti ka naam Zindagi”

  1. slpmartin February 29, 2012 at 4:40 AM #

    So many banks have gone under in the US and around the world…hope India has some safety nets in place for investors.

    • Shiv February 29, 2012 at 9:16 AM #

      One of the biggest reason for banks to fail is that the large customers (Read companies) default. In India Debt market is not very advanced and RBI has been very cautious- but we never know. For example, if Kingfisher Airlines fails- SBI and Axis Bank will have very tough time.

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